KFC
Who are KFC?
KFC, short for Kentucky Fried Chicken, is one of the world’s most famous fast-food chains. Founded by Colonel Harland Sanders in 1952, KFC has grown into a global brand with thousands of restaurants across the world. The iconic red and white branding, along with its famous slogan “Finger Lickin’ Good,” makes KFC instantly recognisable. Whether it’s a family meal or a quick bite, KFC continues to be a go-to choice for fried chicken lovers everywhere.
The Brief
KFC wanted to enhance their in-store experience with a fun and interactive photo opportunity for customers. They needed a quick and reliable way for guests to take a branded photo, enter their details on-screen, and easily share their pictures on social media. The activation had to be seamless, fully on-brand, and designed to engage customers while strengthening KFC’s connection with its audience.
Our Solution
KFC wanted an unattended selfie pod for their in-store activation, allowing customers to take fun, branded photos effortlessly. We provided our ARC POD, equipped with AI background removal technology, ensuring that even in a busy store environment, only the people taking the picture would appear against a custom KFC-themed backdrop.
The Finished Outcome
With over 200 branded photos taken and shared digitally, the activation boosted brand exposure and created a memorable experience for customers. The seamless process encouraged engagement, providing KFC with valuable content for online and social media use while enhancing the overall in-store atmosphere.